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Make Your Cabinet Signage Stand Out From the Crowd
A fresh and modern looking cabinet sign is one of the best ways to attract customers and stand out from the crowd. Suitable for either outdoor or indoor use, this versatile sign is not only eye-catching, it's also durable enough to weather the elements. But you don’t want your trusty cabinet signage to be run-of-the-mill. So, how can you make your sign stand out? Let’s take a look at some of the most innovative ways to use cabinet signs so you can stand out from your competitors.
But, first let’s make sure we’re on the same page about cabinet signage.
What is a Cabinet Sign?
A cabinet sign is a type of illuminated signage that is enclosed and lit from within. Made of durable materials such as aluminum or acrylic, they’re often used for storefronts, business entrances, and other locations where businesses want to draw the attention of passersby.
Cabinet signs are also great for disseminating information indoors, as they’re often used in airports, hospitals, and other public buildings. These signs can be customized to fit any brand's unique style and are a great way to showcase your business's name, logo, and messaging.
So, what are the key benefits of a cabinet sign?
Benefits of a Cabinet Sign
Cabinet signs can offer a range of benefits for businesses. Here are just a few of the advantages of using one:
- Increased visibility: Cabinet signs are a type of illuminated signage that can be seen by potential customers 24/7, earning you a higher return on your investment.
- Customizable: Cabinet signs can be customized to fit your business's unique style. If you rebrand later, you can simply have a new panel designed and swap out the old one.
- Quick turnaround times: Unlike more complex signage options, cabinet signs boast a quicker fabrication process that translates into faster turnaround times.
- Affordable: Easy fabrication makes this type of signage one of the more affordable options, so they’re a great choice if you’re on a budget.
- Durable: Cabinet signs are made of high-quality materials, such as aluminum or acrylic. This makes them durable and long-lasting, which in turn also increases your ROI.
- Room for your design: If you have a long company name or intricate logo, a cabinet sign can provide ample amount of space to display these without a significant increase in cost.
And, now that we’re aligned on what a cabinet sign is, here’s how you can make yours stand out.
Innovative Ideas to Make Your Cabinet Sign Truly Stand Out
The more unique your sign is, the better chance you’ll be remembered by potential customers. Here are just a few innovative ways to create your cabinet sign.
1. Use Bold Colors and Unique Shapes
The bolder the better, but try to stay close to your brand colors to maintain a cohesive look. As for the shape of your sign, don’t be afraid to “think outside the box.” Do you own a bakery? How about a cupcake-shaped cabinet sign? In the pizza business? How about a triangular-shaped sign that looks like a slice of pizza? Once you start brainstorming unique ideas, the possibilities are endless.
2. Add Your Business's Website or Social Media Handles
Is your digital marketing game top notch? Then why not include it in your signage? Add your business’s website or social media handles to encourage potential customers to follow your business online. Not only will this provide easy access to your online presence for potential customers, it will also demonstrate that your business is tech-savvy and up-to-date on all the latest trends.
3. Use Creative Messaging
Incorporate a catchy slogan or tagline on your cabinet sign to make it more memorable and engaging for potential customers. A clever and eye-catching message can create a lasting impression on your target audience and increase the likelihood of them choosing your business over the competition. With a creative message, you can communicate your unique value proposition, highlight your strengths, add personality and differentiate yourself from your competitors.
4. Partner with a Shop That Uses High-Quality Materials
Using high-quality materials for your cabinet sign, such as metal or acrylic, can help keep it in tip top shape. At Impression Signs, our cabinet signs are made with a metal frame and an acrylic, polycarbonate, or flexible material face along with premium cut or digitally printed vinyl. And, our use of high-quality materials ensures that our customers’ cabinet signs last for many years. Before purchasing your cabinet signage, make sure you inquire about the materials used by the sign shop you plan on working with.
Itching To Design Your Very Own Cabinet Sign?
If these ideas have gotten the wheels turning about a sign for your business, trust the professionals at Impression Signs and Graphics to help you design your very own cabinet sign. We’re here and happy to help. Contact us today to learn more about how we can help you design and install the perfect cabinet sign for your business.
Project Highlight: Reell Manufacturing
Exterior Signage
The Ask: Create & replace illuminated exterior signage so they can be seen in the dark and update their brand identity at the same time.
The Project: Design, manufacture and install a monument sign cabinet that can be seen during the day and at night, and create an illuminated channel letters sign for the back of the building to help people find the building from both sides.
How We Did It: We worked with the city's planning department, an engineering firm, the client's electrician, and a landscaping contractor before ultimately building a monument sign with day/night film that allowed for higher visibility and contrast during both day and night.
Project Highlight: SPPS - Washington
SPPS – Digital Monument
The Ask: Replace an electronic message center sign that was destroyed in an automobile accident.
The Project: Create and install a digital monument sign with a programmable electronic message center to help raise awareness of school events, display recognition messages and enhance community pride.
How We Did It: We designed a monument that was similar to the original, but with several enhancements. A USA-based electronic message center vendor and a local fabricator then produced the monument sign while we helped obtain the required permit. The replacement sign was bigger than what is now currently allowed by the city, but since the original sign was grandfathered in, it was approved and later installed with help from the client’s electrician.
Project Highlight: Helix
HELIX – Multi-family Signage
The Ask: Update signage as part of a property rebrand & add additional wayfinding signage as part of a larger apartment building remodel.
The Project: Design and fabricate over 350 custom interior ADA signs, one illuminated monument sign, four post and panel signs, and a handful of custom parking signs.
How We Did It: We worked with the city’s planning department to ensure all exterior signage was properly permitted per city ordinance prior to fabrication and installation. Then we coordinated all sign installation with the client to ensure minimal disruption and maximum impact to all residents and visitors.
Project Highlight: Agiliti
AGILITI – Interior Signage
The Ask: Help create interior signage for a rebrand to enhance the corporate office environment, showcase the company’s products, and boost company culture through core values signage.
The Project: Work with the client’s design firm to create a company “Legends” wall, a wall mural, a dimensional sign for a curved wall, an illuminated lobby sign for the reception area, etched glass vinyl graphics for multiple conference rooms, and other multi-dimensional signs throughout the office.
How We Did It: We met with the client’s design firm to discuss possible solutions to bring their ideas to life then we performed a detailed site survey to validate the size of each space. We also provided suggestions that could help with their budget without sacrificing the project’s objective. From there, we continued to communicate with the client and their design firm until the whole project was approved, printed, and installed.
Project Highlight: Cobeck - Southdale
COBECK CO. – Comm. Construction Signage
The Ask: Provide signage for the new expansion area at Southdale Center as part of the Lifetime Fitness Edina project.
The Project: Supply illuminated channel letters, dimensional lobby signs, elevator signs, parking signs, and ADA compliant wayfinding signs for the new Southdale expansion parking ramp, elevator, and lobby.
How We Did It: After winning a signage bid on this construction project, we performed multiple site surveys at various stages of construction. We then created mockup submittals for all signage, and upon approval, manufactured and installed signage according to the commercial construction firm’s drawings and needs. We also provided extensive hands-on project management to source non-traditional fabrication requests and ensure on-time delivery to complete the firm’s entire construction project on time.
Project Highlight: Pizza Karma
PIZZA KARMA – Restaurant Signage
The Ask: Print and manufacture all necessary signage for a brand-new restaurant.
The Project: Manufacture exterior channel letters, swap out pylon sign panels in a multi-tenant pole sign, print and install large vinyl wall mural with a custom textured laminate, print and cut window vinyl, menu boards and various other interior wayfinding and branding signage.
How We Did It: We worked with an architectural design firm that specializes in restaurant builds to obtain brand assets we could use to design and layout several different types of signage. We installed all requested signage just in time for the grand opening, even with harsh weather conditions during the week of install.
Project Highlight: East Side Association
EASTSIDE NEIGHBOORHOOD DEVELOPMENT – Illuminated Signage
The Ask: Redesign and renew signage for businesses within the community to help foster economic growth and commercial development on the East Side of St. Paul.
The Project: Create exterior signage (both illuminated channel letters on a raceway and flat panels) to retrofit the space for 6 local businesses and help enhance visibility day and night while creating a more professional appearance for each.
How We Did It: We performed site surveys for each location, created design mockups for each business owner, and worked with the city to obtain required permits. From there, we coordinated installs with an electrician where applicable to ensure all illuminated signs provided maximum impact.
Project Highlight: Metro
METRO HEATING – Fleet Graphics
The Ask: Design & rebrand vehicle graphics to help build further brand awareness, build credibility, and enhance trustworthiness.
The Project: Create a new design, then print and wrap 30+ trucks and vans.
How We Did It: We created multiple design concepts to best incorporate Metro Heating’s ideas and represent not just their services, but also their values. From there, we printed the approved design, and scheduled install on both old and new fleet vehicles with a detailed weekly schedule to ensure on-time completion and minimal downtime for the client.
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